Click: What We Do Online and Why It Matters
TC Direct products are shipped or delivered by TripleClicks, Lincoln, NE USA. Note: Some physical products may be available directly from licensed TripleClicks LocalPay ECAs.
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TC Direct products are shipped or delivered by TripleClicks, Lincoln, NE USA. Note: Some physical products may be available directly from licensed TripleClicks LocalPay ECAs.
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"Click" takes us deep inside the massive database of online intelligence to reveal the naked truth and unexpected insights about how we use the internet, navigate to websites, and search for information - and what that says about who we are. In unmatched, utterly fascinating detail author Bill Tancer describes observations about our lives, our interests, our thoughts, our fears and our dreams. He then shows how that behavior can help businesses target consumer trends, especially since--counter intuitively--what many people do offline is very different from what they do online.
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